Tag: Congress

Political candidates eye Google as the new “front page”

by Blogging PRWeb

googleElection season is well underway – and campaign season is heating up as this interactive chart on the Wall Street Journal demonstrates.  While many news stories and blog posts have focused on political campaigns use of social media to rally the base, search marketing has quietly worked its way into the mix.  Perhaps, in some ways, Google is the new “front page.”

It used to be that political candidate running for office wanted to be on the front page of major daily newspapers.  While that is still likely true (what candidate would turn it down), it may also be a sign of the times that today, the front page of Google is emerging as an above-the-fold spot of envy.

Why?  Because the first place people look for answers to their questions are search engines.

For example, Emmett Murphy, a new media strategist and founder of the DC-based PR firm 3 CLiCk Media , helped congressional candidate Jeff Doctor, who is running for Congress in North Carolina’s 9th district, land on the front page of Google.  Murphy says the integration of search marketing, social media and online news releases all played a role in achieving that goal.

The online news releases is an interesting component because, well, we are PRWeb, but it also  underscores how the release – both in construct and purpose — has evolved to facilitate new media goals, like search.  “I’ve been trying to get Jeff Doctor on the front page of Google for a while,” said Murphy, in an online news release we published this past spring. “In combination with our other efforts, PRWeb helped us do that in short time and we’ve already seen a spike in Web traffic of 100 percent directly attributable to our news release.”

There is another important point here:  the online news release is being used by candidates in concert with other tactics – and integrated online marketing strategy.   As search guru Greg Jarboe once said to me – the difference between search and social is the difference between information and influence.  Perhaps that’s the difference of vote or no vote.

For more information on the Jeff Doctor for Congress Campaign, visit: www.JeffDoctorforCongress.com

Myrick Mute on 9th District Unemployment

As out of work Americans voice their anger over sky rocketing unemployment numbers, members on Capitol Hill frantically search for solutions to promote industry and create jobs. Sue Myrick’s solution for North Carolina’s 9th District… silence.

 Charlotte, NC — Sue Myrick, Republican seat holder of North Carolina’s 9th Congressional District, has taken a hands off approach to the unemployment crisis. Under her tenure, job loss is seeing record highs in the district, which is at the heart of America’s textile and manufacturing industry. For District 9 that means that almost 60% of the US textile industry has disappeared since 2000, costing Mecklenburg county residents thousands of jobs. In 2008, when Charlotte based Wachovia was overtaken by San Francisco based Wells Fargo, Myrick was asleep at the wheel while thousands lost jobs. Gaston County’s unemployment rate soared from 5.5% in 2007 to a staggering 13.9% by Christmas 2009, and Mecklenburg County saw its rate skyrocket from 4.5% to 11.2% in the same period. This unprecedented job loss has taken a devastating toll on the families in North Carolina. According to a report in the Charlotte Business Journal, there were 1,150 foreclosures filed in the Charlotte-Gastonia-Concord area in November 2009, up 58.4% from 2008. Where Americans look to their leaders to ease unemployment, Sue Myrick hasn’t even protected jobs. She’s lost them.
Jeff Doctor, Myrick’s sole opponent for the 9th District seat says, “She has become out of touch with the people of Mecklenburg, Union, and Gaston counties after 8 terms and 16 years as a Washington DC insider.” Doctor illustrates her ineffectiveness as a leader citing that “none of the 10 bills she sponsored have made it into law, and of the 257 bills she co-sponsored, only 3 became law.”

What’s more confusing is Myrick’s strategy to stimulate job growth: no strategy. Her website claims that job creation is among her “priorities”. What follows the rhetoric is a list of links to local chamber of commerce websites. Sue’s voting record seems to paint a different picture. Since at least 2000 she has voted consistently on measures that led to the inevitable outsourcing of thousands of her own constituents’ jobs, such as voting to allow the US to extend permanent trade relations with China and voting to remove duties on South American imports, making it cheaper to import textiles and manufactured goods and that has cost us North Carolinian jobs.

Native American Small Business Owner Jeff Doctor To Run For Congress

Myrick Caught “Asleep At The Wheel” On Driving Jobs To District 9

(Charlotte, NC) Native American small business owner Jeff Doctor will announce on Monday February 22, 2010 that he is running for Congress in North Carolina’s 9th Congressional District.

“In these tough economic times, we need more leaders in Washington who understand economic development and what it takes to create jobs.  As a small business owner, I understand the challenges that North Carolina families and small businesses are facing on a daily basis.” Doctor said.  “I’ve been active in this community and have been involved in a number of small businesses.  I had to work my way up so I know what it means to work hard and struggle to make ends meet.”

Doctor said, “People are tired of the Washington style politicians driving this district in the wrong direction. Sue Myrick has been asleep at the wheel not working to protect a strong economic presence in this region. I want to protect the businesses that exist now and accelerate the focus on helping local entrepreneurs create jobs”

He also noted he will focus on promoting renewable energy, veteran’s issues and making sure the federal government is more fiscally responsible.   The Doctor campaign’s website is www.JeffDoctorforCongress.com

“This isn’t Sue Myrick’s seat in congress, it belongs to the people of Mecklenburg, Gaston and Union counties,” Doctor said.  “I will fight for North Carolinians in Washington and will work tirelessly to bring major industries and small businesses to North Carolina.”

Jeff Doctor is a community leader and a successful entrepreneur, who’s current work includes health care for Native Americans with diabetes. An investor and owner of small businesses, Doctor knows what it takes to create jobs. Doctor’s experience included working as a baggage handler and domestic violence counselor to starting a number of successful small businesses in the Charlotte area. Doctor is the son of a Vietnam Veteran and a proud Native American. He and his wife Allyson live in Charlotte and have an 11 year old daughter, Chloe.

Jeff Doctor Speaks with Ken Salazar at Smithsonian National Museum of the American Indian

Jeff Doctor attended a Reception at the home of Patrick Murphy. There was a great turn out, and Jeff was able to meet new people and advance the issues that are important to North Carolina.

Later that evening, Jeff and his wife Allyson advanced to a reception at the Smithsonian National Museum of the American Indian, where he met with over 400 tribal leaders and other Native Americans from around the country. He also met and spoke with US Interior Secretary Ken Salazar, as well as several congressmen and congresswomen, and senators.

Jeff Doctor speaks with US Interior Secretary Ken Salazar
Jeff Doctor speaks with US Interior Secretary Ken Salazar